overview
overview • process • case histories • portfolio • press center • theONblog • contact
Why We're Here
What We Do
Bios
       Nancy's Bio
       Marijane's Bio
       Sara's Bio
       Tara's Bio
Selected Clients
 
Tara's Bio

As a May 2008 graduate from the A.B. Freeman School of Business at Tulane University in New Orleans, Tara joins the team with a plethora of marketing experience, including a full time internship at Trumpet Advertising, the largest marketing firm in Louisiana. Additionally, Tara served as VP of Marketing for InExchange, a fair trade retail store created and operated by Tulane University students, and as VP of Programs for the Tulane University chapter of the American Marketing Association.

As a graduating senior, Tara managed a full course load while also working over twenty hours a week at Trumpet Advertising. During her tenure at Trumpet, Tara assisted in brand strategy for numerous local and national accounts including the New Orleans Hornets, Logic Homes, and the New Orleans Police Department. Tara also contributed creative content to 24NOLA.com, a tourism website for the city of New Orleans, and assisted in generating over 15,000 hits for a YouTube video created by the agency for the New Orleans Convention and Visitors Bureau. Simultaneously, Tara was serving as VP Programs for the American Marketing Association at Tulane University, where she was responsible for the planning and execution of all chapter meetings, including securing guest speakers, refreshments, and site arrangements.

As VP of Marketing for InExchange, Tara served as the backbone for publicity and fundraising for the not-for-profit fair trade store. In its earliest stages, Tara collaborated with the President of the organization to create a business plan, map out strategic marketing functions, and host a fundraiser that involved the sale of local, national, and foreign fairly traded products donated by the community to ensure the launch of the initiative.

During her tenure at theONswitch, Tara has drafted numerous highly effective press releases and secured media for a local non-profit in a variety of regional publications including The Westchester County Business Journal and The Journal News. In addition, she created an extensive press list of over 200 media outlets aimed at maximizing effective exposure for a new spa opening in Westchester, and assisted in the drafting of a fundraising proposal to help leverage a client’s public image.

Tara holds a Bachelors of Science in Management with a concentration in Marketing. A self-proclaimed "hobby junkie," Tara fills her free time trying new things. Her most recent accomplishments include sky-diving and learning to play guitar. This curiosity and passion for learning is what allows her to fully immerse herself in whatever it is she’s doing – from jumping out of an airplane to drafting a creative brief for a client of theONswitch.

 
We are ...
Committed to client satisfaction
Connected to the
“real world”
Creative
Versatile
Focused
Fast-working
Hard-working
Fair (no mark-ups;
no rip-off pricing)
Loyal
Quality-oriented

 


overview • process • case histories • portfolio • press center • theONblog • contact