grab a mop

Spring

Issue 49

Dear friend/follower/colleague/random social media or real life connection:

April showers seem to be tapering off. Our taxes are done. It's time to de-clutter, de-tox, and get ready for spring and summer. We all have sludge, bad habits, and stuff stuck on our shoes. Take a few minutes this month to find your dirty bits and clean-up your business and life so you can enjoy the summer sun!

Nancy A. Shenker & theONswitch team

clean it up!

transformers: trends & facts

You ate WHAT? The U.S. consumes about a billion pounds of chemicals and food additives each year, according to this very scary infographic. And the FDA is continuing to study the Froot Loops

correlation between food dyes and hyperactivity. Lucky Charms may not be so lucky after all!

You inhaled WHAT? Before you take your next breath, check out the air quality at this cool website. Believe it or not, air quality in the U.S. is improving overall.

You touched WHAT? The average office desk contains 400 times more bacteria than a toilet seat. (I'm not sure we needed to know that!)

blog...blog...blog...

Minimize and simplify, with these tips from theONblog.

And hippytowiki this month touches on how the English language has gotten so much dirtier since the 1960s.

And, if you're so inclined, be sure to read the posts in The New York Enterprise Report and Examiner Media too!

causes & effects

because giving is good

When the chips are down, buy a bag of Late July snacks.

late july

Eat clean and give a kid a summer full of fresh air! This snack food company donates 10% of its proceeds to the American Camp Association!

Stop trash talk

more amps: new marketing services

We've been visiting companies and working one-on-one with individuals to help them clean-up their social media brand, messages, and posting habits. Want a customized session for your organization? Be sure to contact us! And ask us about creating a great new Facebook Business page for you!

Don't let your e-marketing create trash CC All Star Logo in other people's in-boxes! theONswitch was just named a 2010 Constant Contact All Star for our crisp and clean e-marketing skills. (Our open and click-through rates are record-setting!)

fresh starts

new clients & new work

Tarts The Daphne Baking Company joined our client roster this month. You can celebrate the new royal couple by having these amazing tarts for dessert! They come in a variety of flavors and are available at major stores nationally.

And what good is food without a beverage? Be sure to "LIKE" new client of theONswitch The Westchester Wine School.

ExpertOnlineTraining ensures that every summer camp counselor has a fresh perspective on leadership. If you're a sending your kids to camp, don't just ask about food varieties and water safety. Be sure to ask the director how counselor training happens!

Adding some new spring fashion to your closet? Be sure to visit FashionCampNYC, at the Simon Fashion Now event at the Westchester.

clear your calendar

plug into upcoming events

Make some brand spanking new contacts (and learn about healthy habits) at the CBS 880 Working Women's lunch on April 28th.

You'll have a spring in your step when you attend this terrific 3-day Social Media extravaganza from May 17th through 19th. (Our own Nancy A. Shenker will be leading a session on blogging.)

theONswitch "video guy" Sean Gallagher will be honored at the Westchester Wunderkinds reception on May 17th. Here's why!

We'll all be cleansing our palates before heading down to the Fancy Food Show this summer in Washington, D.C.

random sparks

obscure and silly things

HUH??!! Don't use cotton swabs to clean out your ears. Here is a wide range of tips (other than Q-tips) for wax removal. Make sure those ear buds are on your spring cleaning list too!

What's New? theONswitch likes...
unstuff

Friend of theONswitch Andrew Mellen has a terrific new book that can help you streamline and simplify. Order it here!

Meanwhile, keep in touch and watch for the May edition of

"Finger in the Socket!"